The Analytics Blog by Toucan
Toucan specialists and analytics experts offer the best advice, research, how-tos, and insights - all in the name of making data analytics accessible to anyone.
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Recent Articles
Success in analytics goes beyond data collection; it involves data management and insights. Businesses...
Customer lifetime value, often called CLV or LTV, is defined as the monetary value of a customer to a...
Monthly Recurring Revenue, commonly abbreviated as “MRR” is all of your recurring revenue normalized...
Average revenue per user (ARPU) reflects the amount of revenue a company generates per its active users....
You measure your business's profits and revenue with a variety of metrics. Net income, gross revenue,...
SaaS analytics is how software-as-a-service companies track their data to make actionable, data-driven...
SaaS dashboards provide a visual representation of important SaaS metrics, such as MRR, ARPU, CLTV,...
In simple terms, burn rate measures how much capital your business needs to cover all expenses in a...
One of the wonderful things about the Software as a Service (SaaS) model is that it’s easier than ever...
We love Pirate Metrics. The name itself is fun: AARRR!! Pirate metrics, or “AARRR”, is a term coined by...
The U.S. business community spends more than $80 billion on employee training every year, and global...